Margot Robbie takes center stage this season as the ambassador for Chanel’s newest advertising campaign, embodying the signature elegance of the brand. The aesthetic is tidy, sophisticated, and subtly dynamic.
For the spring 2026 collection, attention is drawn to the newly unveiled mini version of the Chanel 25 handbag. Directed by Michel Gondry, the campaign plays with the whimsical vibe reminiscent of Kylie Minogue’s Come Into My World, but reframes it for a contemporary audience. Robbie seamlessly merges into this imaginative landscape.
Her primary outfit is understated yet impactful. She wears a sleeveless black knit dress that contours the figure without exerting effort. The fabric is delicately textured, lending an understated matte finish that allows the shape to take prominence. The dress extends to a midi length, maintaining a timeless and versatile appeal. It’s devoid of distractions or unnecessary embellishments.
Accessories take the spotlight, serving as the key element of the look. Robbie is seen with the Chanel 25 mini handbag, showcased in a range of soft neutral shades and blush pink hues. The chain strap provides the brand’s signature touch, while the handbag’s relaxed slouchy design adds a touch of ease.
In additional imagery, she layers chic tweed jackets characterized by raw edges and gold buttons over casual denim. This highlights the quintessential Chanel approach: sophisticated, yet accessible and friendly.