Miley Cyrus is amplifying her influence in the beauty industry as she steps into the spotlight as the new face of Maybelline New York. Her inaugural campaign showcases the boldness that fans have come to expect from her.
Captured by photographer Jacob Bixenman at the iconic Electric Lady Studios in New York, the visuals merge the worlds of music and makeup in a captivating presentation. Embracing her rock-inspired aesthetics, Miley dons a black studded corset matched with sleek, tailored trousers—an ensemble that exudes confidence, defiance, and charisma.
The backdrop, filled with vintage sound equipment and vibrant studio ambiance, reflects Miley’s adventurous spirit. In her hand? Maybelline’s popular Sky High mascara—a perfect choice for a star known for bringing drama and excitement.
This collaboration is particularly meaningful for Miley, marking a nostalgic return to her beauty roots and her evolution into an icon. For Maybelline, it’s a harmonious alliance that points towards a future redefined by beauty—bold, daring, and authentically unapologetic as we move into 2025.
