Modelones proudly welcomes its newest brand ambassador: Sarah Haidar (@heluviee), a sensational nail artist who has captured the attention of over 1.8 million followers and boasts a strong influence in the beauty industry. Dubbed the “Pinterest Hand Girl,” Sarah takes on the role of Global Pro Nail Artist for Modelones.
Her distinctive nail art—characterized by pearlescent finishes, flowing shapes, and sleek lines—has become a trendsetter across various platforms. From lustrous cat-eye designs to vibrant jelly gels and striking color palettes, her creations seamlessly blend practicality with artistic expression.
Sarah is set to collaborate closely with Modelones in the creation of new collections, utilizing her skill for identifying trendy designs and her enthusiasm for accessible, professional-grade nail care.
“I admire how Modelones consistently releases innovative, trend-forward products,” she expressed. “They truly grasp what nail enthusiasts are looking for, especially with summer approaches and beyond.”
Among the new products, Sarah highlighted her favorite: Shade 2614—a glimmering, beach-inspired light blue. “This color is the essence of a mermaid. It catches the light beautifully, providing a soft, refreshing, and versatile hue.”
Sarah officially launched her partnership during the Modelones’ 10th anniversary U.S. tour, known as 10-Year On The Go, which began on May 25, 2025. The celebration marked a decade filled with innovation and community engagement. “The atmosphere was electric,” she remembered. “It felt like a genuine celebration of creativity and confidence.”
Since its inception in Los Angeles in 2015, Modelones has expanded into over 30 countries and developed a global community of over 10 million fans. The brand has partnered with industry leaders like Tom Bachik and has been featured in prominent publications such as Glamour, Bustle, and ELLE. Their recent product showcase at the Eiffel Tower and impressive ratings on Amazon illustrate the brand’s remarkable journey.
With Sarah Haidar joining the team, Modelones is poised to elevate its nail artistry—and yours—to exciting new heights.
